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Grand Mall Varna Opening Attracts Thousands in Bulgaria's Black Sea City

Sofia News Agency, 27.05.2010

Thousands of residents and guests of Bulgaria’s Varna attended the opening of the city’s newest shopping and entertainment center – Grand Mall Varna. The ribbon of Varna’s largest mall was cut by a number of high-profile guests and partners in the project including Eli Egosi, advisor to the CEO of the investor in the project Orchid Developments; His Excellency Noah Gal Gendler, Ambassador of Israel to Bulgaria; Rosen Plevneliev, Bulgaria’s Regional Development Minister; Steven Cliever, Manager of Grand Mall Varna. All of them tossed coins for good luck and success upon entering the new mall as part of an opening ceremony that included a traditional Bulgarian welcome with freshly baked bread, honey, and salt. The mall management has promised that the visitors of Grand Mall Varna will be able to enjoy a number of special events during its entire first week.

The construction of Grand Mall Varna started in 2007; over EUR 120 M have been invested in the complex so far, and some 2 000 people have worked on completing the project. The biggest mall in Bulgaria’s Black Sea city Varna has a total built-up area of over 150 000 square meters, including 50 000 square meters of commercial space for rent. It features a parking lot with 1 700 spaces. The Arena movie theater inside it has 8 halls will a total of 1 100 seats. The Carrefour hypermarket, which is the first store in Varna of the global retail chain, has an area of 9 300 square meters.

“Congratulations, Varna!,” said Eli Egosi at the opening. “We are convinced that Grand Mall Varna will satisfy the needs of all residents and guests of the city who wish to purchase high-quality goods at competitive prices. We will not stop to develop and to surprise people with new brands and more exciting shopping and entertainment options,” he added.

The global brands that are entering the market of Bulgaria’s major Black Sea city for first time thanks to Grand Mall Varna include not just Carrefour but also Zara, Bershka, Stradivarius, Pull and Bear, Humanic, Playlife, Calliope, Douglas, Bata, Deichmann, Intersport.

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